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Brief Idea about Product Development


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by: johnnycash
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Date: Wed, 14 Sep 2011 Time: 4:02 AM

A product can be tangible or intangible and provides utility in exchange of money. Product development refers to improvement of an existing product or making new products. Product development is done to provide additional benefits and to satisfy the demand of customers.Product development is a broad field of endeavor dealing with the design, creation, and marketing of new kinds of products. New product development is the complete process of bringing a new product in the market. Product development is the basis of every business. New product development is the first stage in generating and advertising of new products along with its management and maintenance. It involves innovative ideas, product design, development and handling of products. Customers always look for new and best products in the market from time to time. Product development is essential in order to compete and go along with market trends. A company must be aware about the concept behind product development, background information, patent research, internal or outsourcing of manufacturing process, funding of the process, advertising and marketing of the new type of product, and proper launching at the right time. The common obstacles behind a href="http://www.harshawresearch.com/engineering.html">patent engineer are improper market and cost analysis, knowledge of competitors’ behavior, making products going beyond the company’s financial capability, problems with regard to patent, license or copyright, strategy and quality of the upcoming product. The main strategy of product development is to gather useful knowledge about necessity of product development and convert ideas into commercially viable products. Development of new products or modification of existing products is the basic strategy of product development in order to sell them in current or new markets. Product development can prove to be revolutionary which leads to change in the lives of people. Product development helps your business to survive successfully in the market for a longer time.

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